Items filtered by date: May 2016

Meet Captain Ed Carman in the new Diabetes Prevention TV Spot


In our new TV spot, viewers are introduced to Captain Ed Carman of the Snow Hill Volunteer Fire Department, who talks about his own battle and victory over Diabetes. With the help of Maryland Department of Health and Mental Hygiene’s “Diabetes Prevention Program”, Captain Ed Carman changed his lifestyle and lost 46 lbs.

Check out the finished :60 TV Spot on Diabetes Prevention.


Who's really using Social Media?

From Facebook to Snapchat, it seems there is an overabundance of social media platforms available. But which one is best for your audience? 

Check out our infographic on the demographic statistics on social media platform users. 


Pinnacle visits the Eastern Shore for Diabetes Prevention

As the seventh leading cause of death in the United States, Diabetes continues to be a major concern for Americans, especially Marylanders. The Department of Health and Mental Hygiene reports that 1.6 million Marylanders have pre-diabetes and most don’t even know it.

With those statistics in mind, the Maryland Department of Health and Mental Hygiene with the Center for Chronic Disease Prevention and Control (CCDPC) contracted Pinnacle Communications to develop and implement TV spots designed to spread the word about the Diabetes Prevention Programs offered throughout Maryland.

Eager to get started, Pinnacle Communications traveled to the Eastern Shore to meet Captain Ed Carman of the Snow Hill Volunteer Fire Department.

Stay tuned. We can’t wait to share Captain Carman’s inspirational triumph over diabetes in the new TV spot. Check out some shots taken during filming.  




The FDC Makes a Landmark Move for the Nation’s Young People

The Food and Drug Administration took a monumental stand against the e-Cigarette Industry with its new regulation that prohibits sales to anyone under 18 and requires them to submit products for reviews.

Last year, Pinnacle Communications partnered with Maryland Department of Health and Mental Hygiene to not only encourage tobacco retailers to be more responsible but to help Marylanders quit smoking for good.

Check out some of our favorite work helping smokers, young and old, stay tobacco-free. 



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